About fairlife
What We Believe
We are driven by a simple belief: we can always make the world better.
What do we mean by better? For people, it’s about providing them with nourishment that fits their needs and goals, while inspiring and empowering them to make a difference. For dairy cows, it’s about striving to provide a quality of life that not only incorporates basic health and safety needs, but also aims to minimize mental stress, accommodate natural behaviors, and avoid or minimize pain. For farmers and animal caretakers, it’s about valuing and demonstrating compassion and respect for the important role they play in caring for cows and ensuring that they in turn embody these core values in their daily care of animals.
NOURISHING PEOPLE
At fairlife, we believe that all people deserve quality nutrition. But nourishment not only comes from food, it also comes from community. We will always support people with better-for-you products, but we will also strive to uplift our employees, our partners, and our neighbors. Our belief that we can make the world better means we find meaning in making a difference, large or small.
THE POWER OF DAIRY
Dairy offers an incredible package of vitamins and minerals that is hard to find in any other single source. We believe that it is the best way to provide nourishment and vitality to people.
fairlife GRANT PROGRAM
We know how much a helping hand can mean to someone just getting started. That’s why we’re proud to extend ours to like-minded, community-led groups pursuing food-focused initiatives that promote better food access and help bring vitality to neighborhoods across the U.S.
OUR COMMITMENT TO ANIMAL WELFARE
Ensuring that the animals who provide fairlife dairy products are cared for and cared about is a top priority for fairlife. It is our ethical responsibility and mission to work with our supplying farmers and our Animal Welfare Advisory Council to explore, innovate, and implement animal welfare practices that both allow cows to have a quality of life where their physical, mental, and behavioral well-being are accommodated and reflect our customers’ expectations of responsible farming, strong governance, and transparency.
Our commitment to animal welfare is a key part of our pledge to provide you and your family with safe, highly nutritious products. This is a commitment that we share with our supplying farm partners. We understand that providing cows with great nutrition, along with maintaining clean, safe, comfortable environments, is not only important to their overall well-being, but leads to great-tasting, high-quality milk.
Our holistic approach to animal welfare has four parts:
CONTINUOUSLY INVESTING IN ANIMAL WELFARE LEADERSHIP
STRONG
FARMER
PARTNERSHIPS
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OUR ANIMAL WELFARE PRIORITIES
ONGOING
GOVERNANCE
