Sr. Associate Brand Manager

company information

fairlife, LLC is a Chicago-based dairy company that creates great-tasting, nutrition-rich and value-added products to nourish consumers.

With more than $1B in annual retail sales, fairlife’s growing portfolio of delicious, lactose-free, real dairy products includes: fairlife® ultra-filtered milk; Core Power® High Protein Shakes, a sports nutrition drink to support post-workout recovery; fairlife® nutrition plan™, a nutrition shake to support the journey to better health.

A wholly owned subsidiary of The Coca-Cola company, fairlife, LLC has been recognized by both Fast Company and Nielsen for its industry leading innovation.

The company is driven by its values of caring for people, the animals that supply us with milk, and the planet. By providing nourishing products, implementing stringent care standards for animals, and stewarding efficient operations and responsible packaging, fairlife, LLC puts a focus each day on making a positive impact for all. 

To learn more about fairlife and its complete line of products, please visit fairlife.com.

job purpose:

The Senior Associate Brand Manager “Sr. ABM” will have the opportunity to grow and develop their marketing and general management skills in a fast-paced, entrepreneurial culture.  This individual will support the development and execution of set strategies for a product line within the fairlife portfolio.

responsibilities:

• Lead development and execution of key elements of the marketing plan
  • Lead briefing, planning and execution of select elements of brand’s marketing plan such as shoppers, search, ecommerce, website, experiential or influencers
  • Collaborate with brand leads, agencies, and internal partners to co-develop marketing materials and execute plans
  • Seek ways to improve efficiency and effectiveness of plans
• Analytics, Insights & Forecasting
  • Manage regular performance updates and day to day business measurement and lead brand’s performance reviews with cross-functional team and leadership
  • Leverage multiple data sources to uncover insights and trends/ synthesize and share key findings
  • Collaborate with supply chain, demand planning and commercial teams to provide data, analysis, and recommendation of monthly operating forecast
  • Assist in annual planning analysis and modeling
• Project Management
  • Lead multiple stakeholders in development and execution of key brand projects
  • Share updates and challenges with brand leads
  • Establish timelines and processes

skills/qualifications required:

• Bachelor’s Degree in Business or Marketing required
• Master’s Degree / MBA strongly preferred
• 3+ years’ experience in brand or product management
• Ability to handle ambiguity and work in a fast paced, entrepreneurial environment
• Strong project management skills and attention to detail
• Exceptional verbal, written and presentation abilities
• A clear understanding of general marketing principals
• Strong analytical skills
• Can do attitude and ability to adapt quickly
• Ability to work independently and collaboratively
• High proficiency with all Microsoft Office programs

position location: Chicago, IL

reports to: Senior Marketing Director

travel requirements: <10%

fairlife, LLC is an equal opportunity employer. We do not discriminate on the basis of race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. All qualified applicants and employees will be given equal opportunity. Selection decisions are based on job-related factors.

In addition to its nondiscrimination commitment, the Company will also provide reasonable accommodation of qualified individuals with known disabilities unless doing so would impose an undue hardship on the Company. If you have a disability and would like to request accommodation in order to apply for a position with us, please email [email protected].